I saw the world's most expensive bottle of Champagne once.
It was during a tour at the Piper-Heidsieck Champagne house in Reims. The tour involved riding a cart in some underground tunnels. I don't remember too much, mainly that we were told that the tunnels had been used by the French Resistance during WW2.
The big finish of the tour was a glimpse of the aforementioned bottle. It looked like a normal bottle of Champagne, but one covered in diamonds. It was then followed by pictures of celebrities drinking glasses of Champagne. The only one I remember is Jack Nicholson. This was 1995. I don't know if a more expensive bottle of Champagne has been produced since then.
Putting diamonds on things seemed like a bit of a trend in the 90s. Joe Bloggs (remember them?) produced the world's most expensive pair of jeans back then, which too, were just a normal pair of jeans, but covered in diamonds.
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